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Posts Tagged ‘chronic illness’

Digestive Party

Posted: Friday, February 13th, 2009

guts-team3-72dpi“How can you call yourselves I Heart Guts if you don’t have the gut?” one of our observant customers once asked us. Excellent question. Well, we’re pleased to announce that the next batch of gutsy plush pals will feature several major digestive system players — from left going clockwise, bladder, spleen (not a digestive system player, but hey), intestine (note the appendix at lower left!) and stomach. I won’t lie, I am really fond of the bladder and have been dying for him to come out. I only wish he was a squirting bath toy.  Another good reason to visit us at Wondercon in San Francisco at the end of the month is a chance to fondle these new guts in person before they come out in late March. dscn8621 We’re also rolling out a new limited-edition plush, the Black Heart! This sad little guy was supposed to be an anti-Valentine’s Day plushie, but between getting them tested and getting them paid for with credit as it is, this Black Heart is going to pass over Valentine’s Day altogether. Which is appropriate, I guess. All these guys are child safe, but if you give your child a black heart, you might have some problems.

Making Hospitals Better

Posted: Tuesday, October 7th, 2008

Just got my greasy mitts on Graphics Alive, a design book filled with wonderful art and illustrations from the world of graphics, fashion and art. Within its pages, a fabulous quote from Simone Legno, the illustrator for Tokidoki: “Hospital rooms, especially the branches where kids are, should be decorated with cute characters, positive colors, everything would give them a smile or strength to spend in a better way thier hard moments.” He’s right! It got us thinking about how cool it would be to decorate children’s hospital rooms with artwork from peeps like Tokidoki, Friends With You, Tado, and yes, our guts, a la the Volkswagen/Hotel Fox project in Copenhagen, where each room is transformed into a happy world. Anyway, if anyone wants a hospital room splattered with I Heart Guts, we wanna do it! Drop us a line…

 
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